Management, Marketing and Entrepreneurship

Program Information

Degree Type: AAS
Program Code: BMME
Hegis Code: 5004.00
Degree Worksheet PDF: Download
Degree Worksheet RTF: Download

The Management, Marketing and Entrepreneurship AAS degree replaces SUNY Adirondack's previous Marketing AAS (MRKT) and Business Administration AAS (BAAS) degrees.  Students enrolled prior to Fall 2012 in the Marketing AAS (MRKT) or Business Administration AAS (BAAS) degrees should reference academic requirements in the 2010-2012 Academic Catalog.

The Associate in Applied Science Degree Program in Management, Marketing and Entrepreneurship at SUNY Adirondack is intended for those who desire to enter business immediately upon graduation. The program provides for three different focuses: Management - designed for those students seeking business operations and management employment in small to large companies and; Entrepreneurship - designed for those students seeking to own and operate their own businesses or go into a family business and; Marketing - designed for those students seeking entry level jobs in marketing, public relations, sales, or advertising. This SUNY Adirondack degree provides the business management student with a diversified and skill-oriented range of business offerings, as well as a variety of intellectually broadening courses in liberal arts. Those students intending to transfer to a four year degree program should enroll in the AS Business Administration degree. Recommended high school preparation: Four years of mathematics.

Cr. Course Title Course Code
1-4 Freshman Experience Hrd100, Hrd100A or Hrd110
3 Writing I Eng101; Eng100A & Eng100B
3 SUNY Gen Ed Basic Communication course Eng104 or 110 recommended
3-4 Math Course Mat108, 110 or 127
3-4 Lab Science  
2 Health and Wellness PED activity credits, Avs101, Avs102, Bio114, Bio115, Hed103, Hed104, Hed108, Sci161
3 Eco 201  
3 Eco 202  
6 Liberal Arts Electives Phi207 and Sph111 recommended
3 Office Productivity Software Cis125
3 Introduction to Business or Fundamentals of Agribusiness Bus101 or Bus195
3 Principles of Management Bus102
3 Principles of Marketing Bus103
3 Business Communications Bus141
4 Financial Accounting Bus146; Bus146A & Bus 46B
3 Principles of Entrepreneurship Bus165
3-6 Business Internship (Prereq Required) Bus178 or Bus285
3 Business Law I Bus201
3 Principles of Human Resource Management Bus261
6 Complete one of the following focuses:  
  Management  
  Organizational Strategy & Dev Bus212
  Organizational Behavior Bus262
  Marketing  
  Principles of Advertising (Prereq Required) Bus203
  Consumer Behavior (Prereq Required) Bus204
  Entrepreneurship  
  Small Business Financial Management (Prereq Required) Bus206
  Business Plan Development (Prereq Required) Bus209
64 Minimum credits required for graduation  

 

Recommended First Year
First Semester
1-4 Hrd100, Hrd100A or Hrd110
3 Eng101; Eng100A & Eng100B
3 Bus101 or Bus195
3 Bus103
4 Bus146*
Second Semester  
3 Eng104 or 110 recommended
3 Cis125
3 Liberal Arts Elective**
3 Bus102
3 Bus141
3 Bus165
Recommended Second Year
Third Semester
3-4 Mat108, 110, 127
3 Eco201
3 Liberal Arts Elective**
3 Bus201
3 Bus261
1 Health and Wellness
Fourth Semester  
3-4 Lab Science
3 Eco202
3-6 Bus178 or Bus285***
3 Business Focus Course****
3 Business Focus Course****
1 Health and Wellness

*BUS 146 A & B may be substituted

**PHI 207 and SPH 111 recommended

***Students who wish to spend a semester at Disney World (BUS 285) will need to plan their course sequence in advance. Not all SUNY Adirondack courses are available to take while at Disney. Planning is essential for this internship. Please see the Disney Coordinator as early as possible for advisement.

****Business Focus Group. Each student must choose one Focus Group.

Additional Information:

Management:
BUS 212 in the 4th semester
BUS 262 in the 4th semester

Entrepreneurship:
BUS 206 and BUS 209 are usually offered in the Spring semester

Marketing:
BUS 203 and BUS 204 are usually offered in the Spring semester